There are approximately
12.2 million salespeople in the United States—that’s about 1
out of every 23 people! Salespeople are everywhere, selling
everything imaginable. Some are making a killing, but a
greater percentage end up victims of the sales industry—and
their own mistakes. Some are normal bumps in the road toward
success. Others are more damaging. But many are fatal to a
career.
Duncan addresses these catastrophic
mistakes with clarity and directness. Whether you’re a
seasoned sales professional or someone considering sales as a
career, Duncan’s wisdom can help you avoid errors in
perception, practice, and performance that could not only kill
a sale but also your career.